Eyeblaster: Digital Display Advertising + Search = More Conversions

Posted on February 24th, 2010

Eyeblaster Research shows that search and display ads complement each other. Continue reading

Filed under Digital Advertising, Display Advertising, Online Advertising Marketplace, Search | No Comments »

DoubleClick Veteran Saltzman Named Head Of Google Display Advertising

Posted on February 19th, 2010

Google names Barry Saltzman head of display advertising. Continue reading

Filed under Digital Advertising, Display Advertising, Online Advertising Marketplace, Search | No Comments »

Study: Effective Display Advertising Raises Search Performance For Brands

Posted on January 8th, 2010

A study has been released that discusses the positive effects of display advertising on SEM branding efforts. Continue reading

Filed under Digital Advertising, Display Advertising, Search | 2 Comments »

Microsoft, News Corp And Google: Is Paying Newspapers A New Weapon In The Search Engine Wars?

Posted on November 23rd, 2009

Is Bing paying News Corp for its newspaper content – and to take it away from Google? Continue reading

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Filed under Online Advertising Marketplace, Search | No Comments »