Harris Interactive: Internet Users Now Spend 13 Hours Per Week Online

Posted on December 28th, 2009

New Harris Interactive poll shows internet user averages 13 hours of use per week. Continue reading

Filed under Online Advertising Marketplace | No Comments »

Ad Age Slideshow: The Top End Of Online Ad Rates

Posted on December 23rd, 2009

Ad Age finds the top tier of online ad rates and publishes a slideshow. Continue reading

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Brand Marketers Face Creative And Workflow Challenges Online

Posted on December 21st, 2009

Brand marketers look at TV and radio and see answers. When they look at online display, they see questions. Continue reading

Filed under Creative, Digital Advertising, Display Advertising | No Comments »

CBS Dumps Ad Networks – Or Did They?

Posted on December 18th, 2009

CBS didn’t dump ad networks, but it is watching them more closely. Continue reading

Filed under Digital Advertising, Display Advertising, Online Advertising Marketplace | No Comments »

Display Advertising's New Bread And Butter Will Be Bread And Butter

Posted on December 16th, 2009

Brand marketing is coming to CPL and online display advertising, says Pontiflex CEO. Continue reading

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Filed under Brand Engagement, Display Advertising | No Comments »

Display Advertising’s New Bread And Butter Will Be Bread And Butter

Posted on December 16th, 2009

Brand marketing is coming to CPL and online display advertising, says Pontiflex CEO. Continue reading

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Filed under Brand Engagement, Display Advertising | No Comments »

Yahoo's Ad Interest Manager: Permission Marketing By Another Name

Posted on December 14th, 2009

AdBean’s Steve Krol sees Seth Godin’s Permission Marketing in Yahoo!’s new Ad Interest Manager tool. Continue reading

Filed under Display Advertising, Privacy, Targeting | 3 Comments »

Yahoo’s Ad Interest Manager: Permission Marketing By Another Name

Posted on December 14th, 2009

AdBean’s Steve Krol sees Seth Godin’s Permission Marketing in Yahoo!’s new Ad Interest Manager tool. Continue reading

Filed under Display Advertising, Privacy, Targeting | 3 Comments »

IAB Notwithstanding, There's Nothing Creepy About Good Display Ad Design

Posted on December 11th, 2009

Steve Krol muses about the IAB’s “Creepy” public-service display ad campaign. Continue reading

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Filed under Display Advertising, Online Advertising Marketplace, Privacy, Targeting | 1 Comment »

IAB Notwithstanding, There’s Nothing Creepy About Good Display Ad Design

Posted on December 11th, 2009

Steve Krol muses about the IAB’s “Creepy” public-service display ad campaign. Continue reading

Tags: , , , , , ,
Filed under Display Advertising, Online Advertising Marketplace, Privacy, Targeting | 1 Comment »